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2 min read

The Anatomy of a Strong LinkedIn Profile

Your LinkedIn profile is most often the first time someone actually gets to know you – before a handshake, Zoom call, or even an email. If it's a recruiter, a potential client or someone who has been introduced to your name, their impression forms...

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3 min read

How Mature Is Your ABM Program Really?

There’s a point in every company’s growth when the numbers stop adding up. The leads keep coming, but the pipeline stalls. Meetings are booked, yet...

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1 min read

From Cold Outreach to Warm Connections: Infinityn x Sendoso

From Cold Outreach to Warm Connections: Infinityn X Sendoso Budapest, Hungary, 30/09/2025, Infinityn is happy to announce a strategic partnership...

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3 min read

AI as Your New Creative Colleague in B2B Marketing

AI as Your New Creative Colleague in B2B Marketing If “doing more with less” had a face in 2025, it would look a lot like a creative team that just...

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3 min read

Proud Sponsors of The ScaleUp Fest 2025: Event Highlights

Scaling Smarter: Key Takeaways from ScaleUp Fest 2025 Founders, investors, and innovators from across Europe met at The ScaleUp Fest 2025 in Budapest...

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1 min read

Opening The ScaleUp Fest 2025: Lessons on GTM and Scaling

Go-To-Market Workshop Highlights Every scaleup eventually faces the same question: how do we grow sustainably without losing momentum? The Infinityn...

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2 min read

The Ad Platform That’s Changing The B2B Game - See Why We Bet on Demandbase Ads

B2B advertising has a targeting problem. Most platforms weren’t built for the complex, multi-person sales journeys we see in real buying committees....

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2 min read

From Volume to Value: Why Account-Based Advertising Wins in B2B

Traditional lead generation is a numbers game. Account-based is a relevance game.

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2 min read

From Lone Wolves to Buying Committees: How AI and Buying Groups Are Rewiring B2B GTM

Thirty years ago I sat in a training classroom and learned to colour bright red flags beside every missing stakeholder on my Strategic Selling...

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1 min read

Voice of Customer: Your Shortcut to a Sharper Go-To-Market

Voice of Customer: Best Practices that Actually Work

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