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AMPLIFYING
IMPACT

FOR GLOBAL ENTERPRISES
IN THE TECHNOLOGICAL AND
COGNITIVE REVOLUTION

 

 

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AGILE ACCOUNT-BASED
GROWTH (AGILE ABG)

The Agile ABG Manifesto

Amplify the impact of your existing Account-Based Marketing (ABM) and Sales (ABS) initiatives. Agile ABG is an emerging enterprise-framework that makes global B2B growth predictable and on-target.

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70% OF BUYER JOURNEY
HAPPENS ANONYMOUSLY

How We Help

Agile ABG uncovers in-market companies in the invisible funnel. It blends human talent with data-driven marketing and sales technology to spark transformation.

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AGILE ACCOUNT-BASED
GROWTH>>> ALIGNMENT

Create Alignment

Agile ABG creates alignment around revenue goals. Smoothing out gaps, bridges silos and has an immediate impact on pipeline. It connects dots, fills the missing pieces of ABM and has a direct impact on revenue.

THE AGILE ACCOUNT-BASED
GROWTH MANIFESTO

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HUMAN-CENTRIC
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AI/ML, INTENT-DRIVEN TARGETING
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MULTI-TOUCH OUTREACH
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DE-AUTOMATE
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CUSTOMIZED BUYING EXPERIENCE
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ORCHESTRATION AND ALIGNMENT

IMPROVED METRICS &
PREDICTABLE GROWTH

READ THE AGILE ABG MANIFESTO

THE PATH OF TRANSFORMATION
FROM LEAD-BASED TO ACCOUNT-
BASED GROWTH


INFINITYN’S AGILE ABG PODS

A multi-skilled team focused on a clear growth outcome.
Enhancing and fast-tracking your account-based growth strategies.
Creating qualified opportunities by combining human-and data-
driven intelligence, ABM and sales outreach.

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THE ACCOUNT-
BASED GROWTH
FLYWHEEL

 

RESEARCH

  • •  Targeting Existing Accounts based on ‘Heat Maps’ (Install-base, gap vs supplier portfolio)
  • •  Target new logos based on ‘Ideal Company Profile’ (ICP) definition
  • •  With or without Digital Intent

TEACH

  • Deploy top-of-funnel and middle-of-funnel campaigns
  • Engage buyers at the right stage in the pipeline
  • Supplement ABM campaigns with human outreach when appropriate
  • With Commercial Insight

OUTREACH

  • • Engage the Mobilizer & buying circle
  • • Multi-channel
  • • Personalised
  • • White-labelled with your brand identity
  • • With a human-centric approach

CHALLENGE

  • • Create Relationship • Proactive
  •  • Persistent 
  • • Nurture & educate the Mobilizer to create consensus in the buying circle to win
  • • With value added account centric information challenge the status-quo

ADVOCATE

  • • Enhance customer satisfaction
  • • Extend Relationship to upsell and cross-sell
  • With customised Account-Based Experience

LEARN. GET INSIGHTS. TAKE ACTION

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INTERNATIONAL TEAM


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future technologies penetrate today’s enterprises.


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NEXT STEPS

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Guide to Outbound Greatness

Get the seven steps to world-class sales
development right.

 
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Agile Account-Based Marketing

Learn how to pair agile, human-powered outreach with ABM for great results 

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Maximize Corporate Events

How Infinityn acquired 35 C-level attendees to a corporate event in just 5 weeks.  

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AGILITY AND
HUMAN-CENTERED MARKETING
CREATE TRANSFORMATION

 

They’re the key to thrive.
The framework that delivers them:

AGILE ACCOUNT-BASED GROWTH