Clay-powered GTM consultancy
Where GTM strategy
becomes AI-powered execution.
Infinityn helps modern revenue teams turn GTM strategy into scalable execution systems - powered by Clay, shaped by GTM OS thinking, and built across Sales, Marketing, and RevOps.
About Infinityn
We make GTM strategy executable.
For nearly a decade, Infinityn has helped B2B revenue teams design, launch, and improve go-to-market motions across regions, segments, and growth stages.
Today, our work sits at the intersection of GTM strategy, Clay-powered workflows, RevOps, AI research, and account-based execution.
Five questions. One GTM system.
Clarity before execution
Focus the market, prioritize accounts, act on signals, and align teams around one operating layer.
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Where should we focus?
Growth starts with knowing where to play.
We help teams clarify their ICP, priority segments, target markets, buying groups, and account tiers - so Sales, Marketing, and RevOps can align around the opportunities with the highest revenue potential.
Focus areas:
ICP · Segmentation · Market prioritization · Account tiers · GTM motions -
Which accounts matter most?
Not every account deserves the same level of attention.
We help identify, enrich, and prioritize the accounts most likely to convert, expand, or create strategic value - using firmographic, technographic, intent, trigger, and first-party data.
Focus areas:
Account scoring · Enrichment · Buying group mapping · Intent signals · Prioritization -
What signals should trigger action?
Modern GTM teams need to act on timing, not guesswork.
We design signal-based workflows that detect meaningful changes across accounts and contacts - then trigger the right play, message, or handoff at the right moment.
Focus areas:
Intent signals · Job changes · Funding events · Website behavior · CRM triggers -
How do we turn data into pipeline?
Data only matters when it creates action.
We use Clay-powered workflows to turn account intelligence into sales plays, personalized outreach, campaign audiences, CRM updates, and measurable pipeline movement.
Focus areas:
Clay workflows · AI research · Personalization · Routing · Campaign activation -
How do teams execute from one shared GTM system?
GTM breaks when every team works from a different view of the market.
We help Sales, Marketing, and RevOps operate from one shared GTM layer - connecting strategy, account intelligence, workflows, and execution into a system the team can actually run.
Focus areas:
RevOps alignment · CRM/DWH sync · Team handoffs · Workflow governance · Reporting
THE OPERATING LAYER
A GTM system built from strategy, data, and execution.
Infinityn connects GTM OS thinking with Clay-powered workflows to help revenue teams move beyond static planning, disconnected tools, and manual execution.
GTM strategy
Define the market.
ICP, segmentation, account tiers, GTM motions, market focus, and growth roadmap.
Clay-powered workflows
Operationalize the data.
Enrichment, signal tracking, AI research, routing, personalization, campaign triggers, and CRM/DWH sync.
Revenue execution
Activate the motion.
ABM plays, sales activation, RevOps alignment, campaign orchestration, pipeline acceleration, and measurable GTM performance.
HOW WE WORK
Diagnose. Engineer. Activate.
A practical path from market clarity to live GTM motion.
Clarify the market.
We assess your ICP, segments, account universe, GTM motions, data quality, and execution gaps.
Build the operating layer.
We design the Clay workflows, account intelligence, routing logic, handoffs, and CRM/DWH connections behind the motion.
Launch revenue plays.
We turn the system into action through ABM plays, sales workflows, campaign audiences, and performance tracking.
OUR EVOLUTION
Ten years of GTM execution. Now built for the AI-powered era.
For nearly a decade, Infinityn has helped B2B companies move from growth ambition to practical execution. Today, we bring that operator mindset into Clay-powered GTM systems built for modern revenue teams.
Today
Clay-powered GTM operating layer
Helping revenue teams use Clay, AI, and GTM OS principles to build scalable execution systems.
2022-2024
Connecting strategy with systems
Moving from isolated campaigns to repeatable GTM motions across data, teams, and tools.
2019–2021
Scaling revenue operations
Helping teams improve process, orchestration, campaign execution, and pipeline impact.
2016–2018
Built in B2B execution
Supporting B2B companies with outbound, demand generation, and revenue programs.
2016-2018
Inception
Established in 2016, Infinityn is an inbound marketing agency and a proud HubSpot partner. From the outset, our mission was clear: to help businesses thrive in the digital age through strategic marketing initiatives. However, our journey was destined for evolution.
2026
September
Partnering with Sendoso to Humanize Outreach
In mid-2025, Infinityn partnered with Sendoso, the leading sending platform, to transform cold outreach into warm, memorable experiences. By integrating personalized gifting into our GTM programs, we help clients break through the noise, boost engagement, and build stronger buyer relationships, faster and with greater impact.
September
Opened ScaleUp Fest 2025 with GTM Strategy Workshop
Kicked off ScaleUp Fest with a strategic GTM workshop featuring Infinityn, ChartMogul, and investors. The session focused on aligning growth-stage strategy with execution, followed by panels on scaling, deep tech, and AI-driven GTM. Infinityn also supported the event as a sponsor.
September
April
Showcased GTM Innovation at Demandbase GO Summit London
Sponsored Demandbase’s flagship London event, joining forces with partners Trendemon and Demandbase to spotlight modern, account-based GTM. The summit brought together B2B leaders for deep dives into personalization, buyer journeys, and next-gen revenue strategies.
February
Launched Voice-of-Customer (VoC) Interview Services to Unlock Buyer Truth
Introduced Voice-of-Customer interviews to help clients uncover what buyers and customers really think, including current advocates, lost opportunities, and churned accounts. These insights fuel sharper messaging, clearer positioning, and smarter GTM decisions at every stage of the customer journey.
February
January
Strategic Partnership with Trendemon
In January 2025, Infinityn announced a strategic partnership with Trendemon, a leader in web journey orchestration and content personalization. This collaboration brings powerful personalization capabilities to our go-to-market services, enabling clients to drive deeper engagement, optimize content impact, and accelerate pipeline performance. Together, we are rethinking how B2B companies activate and scale personalized GTM strategies.
2025
September
Collaboration with GTM Partners
In September 2024, we began collaborating with GTM Partners, a leading advisory firm known for its expertise in Go-To-Market strategies. This collaboration has introduced us to their globally recognized GTM Operating System, which serves as a foundation for exploring new ways to help businesses align their sales and marketing efforts. While we continue to learn from their innovative methodologies, this collaboration strengthens our ability to support clients in navigating growth challenges and achieving their strategic objectives.
September
March
Reinforced Strategic Partnership with Demandbase
In March 2024, Infinityn reaffirmed its commitment to its strategic partnership with Demandbase, marking another milestone in their collaboration aimed at achieving meaningful outcomes. For more information, visit this page.
2024
October
Empowering Client Success Through Consultancy and Professional Services
In 2024, Infinityn embraced a new era of growth, shifting our focus to consultancy services. We now empower our clients with the knowledge and expertise needed for independent success. This milestone reinforces our commitment to innovation and client-centric solutions. Today, Infinityn is a trusted partner guiding businesses toward sustainable growth through strategic consultancy and Account-Based Go-To-Market professional services.
October
March
Recognition as one of Europe's Fastest-Growing Companies
In 2023, Infinityn was honored for its rapid growth and innovation, securing the 91st spot in Financial Times and Statista's FT 1000 list, which highlights Europe's fastest-growing companies. This recognition reaffirms our commitment to excellence and our dedication to driving sustainable growth for our clients.
February
Infinityn Secures Second Consecutive 'Rising Star' Recognition
Infinityn Secures Second Consecutive 'Rising Star' Recognition in 2023! Celebrating our continued excellence in the Global Outsourcing 100 list by IAOP.
February
2023
November
Expanding Our Services Portfolio: Collaboration with Folloze
Partnering with Folloze marks a significant stride in advancing our Account-Based Experience (ABX) portfolio. Their expertise in personalized content experiences perfectly complements our capabilities, enhancing our ability to deliver tailored and impactful solutions to our clients. This collaboration expands our ABX offerings, empowering us to drive even greater engagement and success in our account-based strategies.
May
Rising Star Recognition
In 2022, Infinityn was honored as a "Rising Star" in the prestigious Global Outsourcing 100 list by the International Association of Outsourcing Professionals (IAOP).
May
April
Strategic Partnership: Salesforce and Tableau
Partnering with Salesforce and Tableau, we transitioned our CRM and client project delivery platform from HubSpot to Salesforce. This strategic shift not only streamlined our operations but also marked a reseller-type cooperation, empowering us to serve multiple clients seamlessly from a unified platform while enhancing operational efficiency and client service. We also became Salesforce and Tableau resellers and implementation partners.
2022
November
AVEVA's Andrew Reed Wins B2B Innovator Award for Agile Account-Based Growth Excellence
In 2021, Andrew Reed of AVEVA launched the Agile Account-Based Growth (AABG) framework, earning the B2B Innovator Award. AABG integrates the 'Agile ABG pod,' enhancing global B2B growth with improved SQL quality, amplified pipeline, and increased revenue. This initiative promises enhanced alignment, streamlined processes, and elevated credibility for marketing efforts within AVEVA.
November
May
Driving Transformation: Introduction of Agile ABG Framework
Introducing Agile Account-Based Growth (Agile ABG): a comprehensive framework facilitating the transition from lead-based to account-centric strategies. Agile ABG maximizes alignment across teams and functions, providing clients with a holistic approach to success. Our framework seamlessly complements Demandbase's Account-Based Experience (ABX) framework, empowering clients to deliver personalized and impactful experiences throughout the customer journey.
2021
2020
December
Empowering ABSD Excellence: ZoomInfo Reseller Partnership
Our partnership with ZoomInfo is a strategic alignment in our pursuit of delivering exceptional Account-Based Sales Development (ABSD) services. This collaboration enabled us to offer unparalleled solutions, driving success for both our clients and internal operations.
December
May
Mastering LinkedIn Sales Navigator for ABSD Excellence
Our adoption of LinkedIn Sales Navigator as a cornerstone in delivering exceptional Account-Based Sales Development (ABSD) services.
January
Pioneering ABSD
In 2018: We embarked on a new chapter by introducing our pioneering service: Account-Based Sales Development (ABSD). This revolutionary approach allowed us to collaborate with large global enterprises, swiftly generating sales pipelines with precision and agility. Our ABSD team became the driving force behind strategic Account-Based Marketing campaigns as well, adding a personalized, human touch to every interaction. This synergy birthed the concept of "Agile Account-Based Marketing”.
January
2018
Jan 1st
Add your timeline event here.
Jan 1st
2016
Inception
Established in 2016: Infinityn emerges as an inbound marketing agency and proud HubSpot partner. From the outset, our mission was clear: to help businesses thrive in the digital age through strategic marketing initiatives. However, our journey was destined for evolution.
WHO WE ARE
Built by GTM practitioners. Focused on execution.
Infinityn was built by people who have spent years inside B2B growth - building campaigns, running revenue programs, supporting enterprise sales teams, and fixing the operational gaps that slow revenue teams down.
We are not a traditional agency. We are not just a RevOps vendor. We help companies turn GTM strategy into systems, workflows, and daily execution.
GTM should not live in slide decks. It should live in systems, workflows, and daily execution.
OUR LEADERSHIP TEAM
Meet the leadership team behind Infinityn.
Our leadership team combines GTM strategy, operational execution, client success, and international B2B growth experience / helping revenue teams move from market clarity to AI-powered execution.
Robert Bukits
Founder, Managing Director
Robert leads Infinityn International’s vision and partner ecosystem, helping B2B companies connect growth strategy with modern GTM execution.
He brings deep experience in account-based growth, international revenue programs, and strategic partnerships - including Infinityn’s work with GTM Partners and Clay.
Barbara Somogyi
Director of Client Success, GTM Strategist
Barbara ensures Infinityn’s GTM strategies become real client outcomes - guiding adoption, activation, and execution across complex B2B revenue teams.
With 10 years of international B2B marketing experience, she helps clients translate strategy into programs, workflows, and measurable impact.
Tamas Motajcsek
GTM Strategist, COO
Tamas designs the GTM operating models behind Infinityn’s work - connecting strategy, process, data, and team alignment into practical execution systems.
He brings enterprise software expertise and operational leadership to help revenue teams clarify focus, improve execution, and scale with confidence.
WHAT WE STAND FOR
Principles for modern GTM execution.
Strategy leads.
Clear ICP, market focus, and GTM motions before tools, campaigns, or automation.
Execution scales.
Workflows, signals, and data turn strategy into repeatable revenue action.
AI sharpens.
AI should improve research, prioritization, personalization, and decisions - not add noise.
Alignment accelerates.
Sales, Marketing, and RevOps move faster from one shared GTM view.
Impact proves.
Every system should connect to pipeline, conversion, expansion, or revenue.
Take a strategic pause over coffee
Ready to turn GTM strategy into motion?
Whether you are rethinking your ICP, building account-based plays, exploring Clay, or aligning Sales, Marketing, and RevOps around one operating model, we can help you find the fastest path forward.
What we stand for.
Our Core Values: The Pillars of Our Excellence
At Infinityn, our core values illuminate our identity and steer our path. They are the foundation upon which we build our company culture and guide our interactions with clients, partners, and each other. With integrity as our compass, innovation as our driving force, collaboration as our strength, and client-centricity as our commitment, we embrace these values wholeheartedly, ensuring that they permeate every aspect of our work and relationships.
Embrace Diversity: Fostering an Inclusive Environment
At Infinityn, diversity isn't just celebrated; it's integral to our success. We cultivate an inclusive environment where every individual is respected and appreciated for their unique perspective and contribution.
Innovation and Agility: Driving Change Through Innovation
Innovation is our driving force at Infinityn. We continuously seek new solutions to meet the evolving needs of our clients and swiftly adapt to changing circumstances with agility and creativity.
Excellence and Accountability: Commitment to Excellence
Excellence isn't just a goal; it's our standard. We hold ourselves accountable to the highest levels of performance, consistently delivering outstanding results for our clients.
Client Focus: Putting Clients First
Our clients are at the heart of everything we do. We actively listen to their needs, deeply understand their challenges, and go above and beyond to exceed their expectations with personalized solutions and exceptional service.
Continuous Learning: Fostering Growth and Development
At Infinityn, we believe in the power of continuous learning to drive growth and development. We foster a culture of curiosity and ongoing education among our team, empowering them to stay ahead of industry trends and deliver innovative solutions.
Integrity and Transparency:
We conduct ourselves with honesty, integrity, and transparency, fostering trust and reliability with our clients, partners, and colleagues in all interactions. By upholding these principles, we create a foundation of trust that strengthens relationships and drives mutual success. Our commitment to transparency ensures open communication and accountability, fostering a culture of integrity throughout our organization.