2 min read
Why Infinityn Chose Demandbase Ads - And Why You Should Too
B2B advertising has a targeting problem. Most platforms weren’t built for the complex, multi-person sales journeys we see in real buying committees....
Account-Based Go-To-Market
2 min read
From Volume to Value: Why Account-Based Advertising Wins in B2B
Traditional lead generation is a numbers game. Account-based is a relevance game.
2 min read
From Lone Wolves to Buying Committees: How AI and Buying Groups Are Rewiring B2B GTM
Robert Bukits: Aug 5, 2025 6:47:12 AM
Thirty years ago I sat in a training classroom and learned to colour bright red flags beside every missing stakeholder on my Strategic Selling...
1 min read
Voice of Customer: Your Shortcut to a Sharper Go-To-Market
Barbara Somogyi: Jul 10, 2025 8:53:34 AM
Voice of Customer: Best Practices that Actually Work
1 min read
Infinityn International & GTM Partners Join Forces to Revolutionize Go-to-Market Strategies
Barbara Somogyi: May 8, 2025 9:47:58 AM
1 min read
Demandbase GO London Summit Sponsorship
Barbara Somogyi: Apr 24, 2025 4:11:13 AM
Infinityn Proud Sponsor of Demandbase Go London Summit 2025
3 min read
Rethinking Go-to-Market Strategies: The Power of Personalization in 2025
Barbara Somogyi: Mar 7, 2025 5:35:21 AM
3 min read
Infinityn and Trendemon Forge Strategic Partnership
Barbara Somogyi: Feb 27, 2025 4:00:00 AM
Infinityn and Trendemon Forge Strategic Partnership to Drive Growth and Innovation for Customers
4 min read
The Global Account-Based GTM Conference? - Reflections from the 2024 Global ABM Conference in London
Robert Bukits: Nov 14, 2024 4:36:44 AM
Attending The Global ABM Conference in London last week sparked a thought-provoking question: could this event evolve into a broader forum, something...