Articles and News

On a mission to transform the way B2B companies go to market

Sign Up Today

2 min read

Why Infinityn Chose Demandbase Ads - And Why You Should Too

Andris Károlyi: Aug 7, 2025 4:35:44 AM

B2B advertising has a targeting problem. Most platforms weren’t built for the complex, multi-person sales journeys we see in real buying committees. Generic display ads and siloed campaign channels can only take you so far. That’s why Infinityn...

2 min read

From Volume to Value: Why Account-Based Advertising Wins in B2B

Andris Károlyi: Aug 7, 2025 4:35:36 AM

Traditional lead generation is a numbers game. Account-based is a relevance game.

Account-Based Marketing Account-Based Go-To-Market Demandbase B2B Advertising

2 min read

From Lone Wolves to Buying Committees: How AI and Buying Groups Are Rewiring B2B GTM

Robert Bukits: Aug 5, 2025 6:47:12 AM

Thirty years ago I sat in a training classroom and learned to colour bright red flags beside every missing stakeholder on my Strategic Selling...

Account-Based Go-To-Market Demandbase Buying Group AI

1 min read

Voice of Customer: Your Shortcut to a Sharper Go-To-Market

Barbara Somogyi: Jul 10, 2025 8:53:34 AM

Voice of Customer: Best Practices that Actually Work

Account-Based Go-To-Market Voice Of Customer

1 min read

Infinityn International & GTM Partners Join Forces to Revolutionize Go-to-Market Strategies

Barbara Somogyi: May 8, 2025 9:47:58 AM

Account-Based Go-To-Market Partnership GTM Technology

1 min read

Demandbase GO London Summit Sponsorship

Barbara Somogyi: Apr 24, 2025 4:11:13 AM

Infinityn Proud Sponsor of Demandbase Go London Summit 2025

Account-Based Go-To-Market Partnership Demandbase Summit

3 min read

Rethinking Go-to-Market Strategies: The Power of Personalization in 2025

Barbara Somogyi: Mar 7, 2025 5:35:21 AM

Account-Based Go-To-Market Partnership GTM Technology

3 min read

Infinityn and Trendemon Forge Strategic Partnership

Barbara Somogyi: Feb 27, 2025 4:00:00 AM

Infinityn and Trendemon Forge Strategic Partnership to Drive Growth and Innovation for Customers

Account-Based Go-To-Market Partnership GTM Technology

4 min read

The Global Account-Based GTM Conference? - Reflections from the 2024 Global ABM Conference in London

Robert Bukits: Nov 14, 2024 4:36:44 AM

Attending The Global ABM Conference in London last week sparked a thought-provoking question: could this event evolve into a broader forum, something...

Account-Based Growth Account-Based Experience Account-Based Go-To-Market Account-Based GTM

4 min read

Scaling Smart with ABX

Kate Varvedo: Jun 7, 2024 3:44:50 AM

The Shift from "Growth at All Costs"

ABX Scaleup Scaling smart Scaleup organizations Scalable Strategy Long-Term Pipeline Strategy Holistic Account-Centric Growth Building Trust and Brand Awareness Sustainable Growth

1 2 3 4 5 Next