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4 min read
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Robert Bukits: Jan 21, 2026 6:44:25 AM
B2B buyer behavior has already changed in a big way, and many companies are still catching up. More and more buyers are using AI tools like ChatGPT...
2 min read
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Andris Károlyi: Aug 7, 2025 4:35:44 AM
B2B advertising has a targeting problem. Most platforms weren’t built for the complex, multi-person sales journeys we see in real buying committees....
2 min read
Andris Károlyi: Aug 7, 2025 4:35:36 AM
Traditional lead generation is a numbers game. Account-based is a relevance game.