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Inject Account Intelligence into every step of the buying journey - Webinar

Admin : Feb 28, 2023 5:52:02 AM

ABI webinar growth strategy business strategy demand generation Account-Based Intelligence

Inject Account Intelligence into every step of the buying journey - Webinar

It’s hard to hit your pipeline goals when you can’t see your targets. Good thing we can light the way.

Today’s B2B buying is conducted almost entirely online — and most of it happens out of your view. Making matters worse, the technology that’s supposed to help you understand and connect with your buyers is scattered across dozens of disconnected systems, blurring account-level insight and the buyer journey.

Join Andrew Reed, Senior Manager ABM programs at AVEVA as he shares his journey into how Account Intelligence has helped AVEVA’s go-to-market strategy along with experts from Demandbase and Infinityn as we discuss how to spot in-market opportunities sooner, progress them faster and hit your pipeline goals quarter after quarter.

Speakers:

Leanne Chescoe, Snr. Manager Marketing EMEA, Demandbase

Kate Varvedo, Marketing Manager, Infinityn International

Hasti Aghakouchak, Account-Based Marketing Lead, Infinityn International

Andrew Reed, Senior Manager ABM programs at AVEVA

One data set. One Customer Journey - Webinar

Admin : Feb 28, 2023 5:52:02 AM

Today’s sales and marketing teams don’t have access to the right data to know which accounts to pursue, and what to say. They’re forced to rely on...

What is ABI?

Admin : Feb 28, 2023 5:52:02 AM

Account-Based Intelligence (ABI) is what powers ABM strategy & overall growth. Through ABI, we can help you reach your buyers in the earlier stages...

ABI intent data growth strategy business strategy demand generation Account-Based Intelligence