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Kate Varvedo: May 27, 2024 7:32:02 AM
In the dynamic world of B2B marketing, Account-Based Marketing (ABM) has surfaced as a game-changing strategy, yielding significant returns on...
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Kate Varvedo: May 6, 2024 7:56:09 AM
In the dynamic and competitive business environment of today, the adoption of Account-Based Marketing (ABM) represents a strategic shift towards...
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Kate Varvedo: May 2, 2024 5:40:41 AM
In the bustling landscape of modern business, data reigns supreme as the cornerstone of strategic decision-making. Yet, amidst the deluge of...
7 min read
Kate Varvedo: Apr 16, 2024 12:07:10 PM
Amidst the constantly shifting terrain of contemporary marketing, the concept of Account-Based Marketing (ABM) has emerged as a game-changer for...
4 min read
Kate Varvedo: Apr 11, 2024 6:28:26 AM
In the ever-evolving marketing strategies, Account-Based Marketing (ABM) has emerged as a powerful approach that focuses on targeting specific...
2 min read
Kate Varvedo: Mar 19, 2024 4:09:13 AM
In the wake of unprecedented global challenges, the landscape of business has undergone a profound transformation. The era of uncertainty and chaos,...
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TOPO’s “2019 ACCOUNT BASED BENCHMARK REPORT” – which included 150 account-based organizations - showed that every participant reached or exceeded a...
5 min read
The world of Marketing and Sales is an exciting and rather hectic one – sometimes unpredictable and sometimes easy to calculate, but no matter what...
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A new business model for outsourcing enterprise growth activities: Growth Process Outsourcing! It’s no news that outsourcing is a red-hot trend....
3 min read
The beginning of the 2020s most definitely meant the beginning of a new era in many regards, including the world of business. Although exceptionally...
