---
title: "Proud Sponsors of The ScaleUp Fest 2025: Event Highlights"
description: Infinityn recaps ScaleUpFest 2025 in Budapest, highlighting key insights on AI, fintech, and deep tech. Discover how CEE startups can scale smarter through sustainable, problem-driven growth.
image: https://www.infinityn.com/hubfs/Blog%20Banners%20(12).png
---
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3 min read
# Proud Sponsors of The ScaleUp Fest 2025: Event Highlights
[.png) Barbi Somogyi](https://www.infinityn.com/articles-and-news/author/barbara-somogyi) : Published September 17, 2025 Updated September 18, 2025
[Account-Based Go-To-Market](https://www.infinityn.com/articles-and-news/tag/account-based-go-to-market) [Events](https://www.infinityn.com/articles-and-news/tag/events) [ScaleUpFest 2025](https://www.infinityn.com/articles-and-news/tag/scaleupfest-2025) [GTM](https://www.infinityn.com/articles-and-news/tag/gtm)
.png)
### Scaling Smarter: Key Takeaways from ScaleUp Fest 2025
Founders, investors, and innovators from across Europe met at [The ScaleUp Fest 2025](https://thescaleupfest.com/) in Budapest to dive into what it really takes to scale smarter amid AI, fintech disruption, and deep tech breakthroughs.
.jfif)Infinityn International was proud to be a sponsor of the event, with our entire GTM Consultant team in attendance. For us, ScaleupFest began a day earlier: we co-hosted a [Go-To-Market Workshop](https://www.infinityn.com/articles-and-news/opening-the-scaleup-fest-2025-lessons-on-gtm-and-scaling)with [ChartMogul](https://chartmogul.com/), where leaders including [Sara Archer](https://www.linkedin.com/in/smarcher18/) (CRO, ChartMogul) and [Robert Bukits](https://www.linkedin.com/in/robertbukits/) (Founder & CEO, Infinityn) shared insights on building AI-powered GTM strategies that accelerate growth. This workshop set the stage for the main event - carrying forward the conversation on what it takes to scale in today’s fast-changing landscape.
We then joined three standout panels that captured the pulse of the region: AI Business Strategy, CEE Startup Growth & Fintech Investment, and Deep Tech Investment. Each session revealed the challenges and opportunities shaping how Central and Eastern European companies can grow globally.
### Panel 1: Hype or Horizon? Stories and Motivations Behind AI Funding
Speakers: [Balogh Petya](https://www.linkedin.com/in/pebalogh/) ([STRT](https://strt.hu/)), [Enis Hulli](https://www.linkedin.com/in/enishulli/)([e2vc](https://e2.vc/)), [Marius Istrate](https://www.linkedin.com/in/marius-istrate-b8ab0566/) ([TechAngels](https://techangels.ro/)/ [3VC](https://three.vc/)), and [Lenard Horgos](https://www.linkedin.com/in/lenardhorgos/) ([Absolvo Consulting](https://www.absolvo.eu/))
Topic: The AI boom has captured the majority of global venture capital - but is it all hype, or the foundation of the next wave of innovation?
Key takeaways:
- AI isn’t going to be a winner-takes-all game. Unlike social media or search engines, no single company will dominate everything. Instead, a few big players will provide the core models, while many others build specialized tools and local solutions on top of them.
- CEE’s advantage lies in talent. The region isn’t building foundational models, but it boasts a dense concentration of world-class researchers and engineers, making it fertile ground for startups that solve real problems with AI..jfif)
- Investors want more than prompts. VCs are wary of companies that just wrap ChatGPT. What stands out are defensible applications in niche markets, where AI creates tangible, lasting value.
- Smiling capital vs. aggressive capital. A recurring theme was how European investors differentiate themselves with trust and founder-friendly support, even if they can’t always match the deep pockets of Silicon Valley.
The bottom line: In CEE, the smartest AI plays won’t chase hype - they’ll focus on solving urgent, real-world problems with scalable, defensible models.
### Panel 2: Cross-Border Fintech: Scaling, Regulating, and Innovating Across Europe
Speakers: [Tamás Jósvai](http://linkedin.com/in/josvaitamas/) ([Tomahawk Holding Plc](https://www.tomahawkgroup.eu/en/)), [Noemi Szabo](https://www.linkedin.com/in/no%C3%A9mi-szab%C3%B3-0a09b2115/) ([Elevator Ventures](https://www.elevator-ventures.com/en/home.html)), [Russell Armstrong](https://www.linkedin.com/in/russell-armstrong/) ([Jonas Software](https://jonassoftware.com/)), and [David Polach](https://www.linkedin.com/in/polachdavid/) ([J&T Ventures](https://www.jtventures.cz/en/home))
Topic: Scaling fintech in Europe is anything but straightforward. Regulation, costs, and market fragmentation were front and center in this discussion.
Key takeaways:
- Regulation is both a barrier and an enabler. Compliance is “ground zero” for fintechs. While local regulations complicate scaling, frameworks like PSD2 and Open Banking also open the door to growth.
- CEE has cost advantages and funding gaps. Startups benefit from lower labor and operational costs, but later-stage capital is scarce, making it harder for regional champions to grow beyond Series B.
- Customer obsession is critical. Panelists stressed that fintechs must build cultures centered on customer needs and trust, not just compliance.
- Smart capitalization beats hype. Investors cautioned founders to avoid over-inflated valuations that can create problems later during exits or follow-on rounds.
The bottom line: CEE fintechs have unique strengths, but success requires balancing regulatory rigor, cost advantages, and customer trust while finding smart capital partners.
### Panel 3: Investing in the Unproven: Deep Tech Challenges from Lab to Market in CEE
.jfif)
Speakers: [Karol Szubstarski](https://www.linkedin.com/in/karol-szubstarski-93462073/) ([OTB Ventures](https://otb.vc/)), [Juraj Zamecnik](https://www.linkedin.com/in/juraj-zamecnik/)([3IPK](https://3ipk.com/)), [Istvan Petak](https://www.linkedin.com/in/istvan-petak/) ([Genomate Health](https://www.genomate.health/)), and [Ivan Gyuracz](https://www.linkedin.com/in/ivangyuracznemeth/) ([Absolvo Consulting](https://www.absolvo.eu/))
Topic: Deep tech founders face the longest and hardest road to market, but their technologies often create defensible, high-value businesses.
Key takeaways:
- Problem first, product second. Successful founders fall in love with the problem, not just the solution. Patient capital is essential to fund years of R&D before commercialization.
- Validation comes through partnerships. Collaborating with OEMs, universities, and strategic players is crucial for credibility and market entry.
- Different investor cultures. U.S. investors often back vision and founder quality, while European investors emphasize facts, traction, and revenue — a reflection of capital availability and risk tolerance.
- Exit paths are unpredictable. Strategic acquisitions often happen organically as IP matures, rather than through planned processes.
The bottom line: Deep tech is tough tech. CEE startups must balance patient R&D cycles with strategic partnerships and a clear path to validation.
### Final Thoughts
ScaleupFest 2025 underscored that growth in CEE isn’t about following hype cycles: it’s about building sustainable, problem-driven businesses. Whether through AI, fintech, or deep tech, the region’s founders are proving they can compete globally by playing to their strengths: talent, resilience, and creativity.
Let's Talk Growth!
Our consultants help organizations align teams, accelerate pipeline, and scale sustainably across global markets.
Contact us to explore how we can support your growth journey.
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